AI video platform that turns text, URLs, scripts, presentations, images, audio, and recordings into branded videos with captions, voices, and avatars.
What it does
Pictory turns existing content and creative ideas into structured videos without requiring a traditional filming or timeline-editing workflow. Users can start with text, a prompt, script, article, URL, blog, PowerPoint, image set, audio recording, screen recording, or existing video. The system analyzes the input, builds scenes, selects or generates visuals, and can add captions, AI voice narration, avatars, and templates.
After generation, creators can refine the storyboard in the editor: replace visuals, adjust text and pacing, change layouts, edit captions and subtitle styles, update narration, and apply brand fonts, colors, and logos. AI Studio can generate additional images or video clips, while image-to-video workflows add motion to still visuals. Videos can be resized for major platforms and exported in landscape, portrait, or square formats.
Pictory is designed for creators, marketers, educators, businesses, and teams producing social content, explainers, product videos, training materials, presentations, and course content. Its API extends the workflow to automated video creation from text, URLs, PowerPoint files, templates, and existing videos, including content repurposing, video summarization, learning content, and commerce video use cases. The platform offers a 14-day free trial; Starter pricing begins at $25 per month when billed annually.